Connected Homes: Why the market will take off

There’s an elephant in the (as yet unconnected) room: are connected homes technologies actually useless?  Do customers in any way want or need them?  It’s become almost impossible in some workplaces to say-nay about technology, and question it as being anything other than amazing.  But this isn’t always the case – sometimes life’s better simple….

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Millennials (those born between 1980-2000) are part of a generation which has grown up in the midst of the digital revolution. The internet, social media and smartphones are commonplace and expectations around ease and speed are much higher than before. They are also set to be the generation with the biggest spending power since the…

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4 Future Trends of Loyalty Schemes

Internet shopping means it is now easier than ever before to find the same item at a lower price. In an attempt to win customers, a huge number of loyalty schemes have been developed. This has left customers with wallets and purses full of cards that offer very similar things. Rather than jumping on the…

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International Competition: Is Your Market at Risk?

Is the UK a difficult market to enter? Compared to many emerging markets, barriers to entry can be high and competition fierce. Despite this, every year many companies attempt to, often with success. This threat of new market entrants is always a concern for UK businesses, but how can they predict whether their industry or…

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Partnering With Retailers: An Opportunity For All?

Towards the end of 2015, Argos COO, David Robinson remarked, “With over 800 stores and a friendly face on every high street, we are ideally placed to attract eBay’s business and consumer customers to use our unique store network. This deal reaffirms and builds on the successful and deepening relationship between our businesses” Just a few…

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