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Meet Our People

Meet Our People

Our people are the heart of White Space: extremely talented, creative, motivated and fun.  We work collaboratively in small teams, giving everyone the opportunity to take on responsibility from day one. Get to know more about us by having a look at some of their profiles, here:

Managing Analyst
Project Team Leader
Senior Engagement Manager
Senior Analyst



A day in the life

To give you greater insight as to what we do on a day to day basis, have a look at some of the ‘A day in the life’ stories below:

Project Team Leader
Head of Analytics
Project Team Leader
Business Analyst


My Internship Experience

Internships are a fantastic way to gain industry experience and develop your business knowledge. Hear first hand from our interns about life at White Space:

Business Analyst Intern

Managing Analyst

Tom Crump

Having studied Economics and Management, I felt that consulting would be a perfect next step (project-based work, exposure to many industries, etc.); however, I had no idea about what really differed between consulting firms. I applied to White Space thinking it was just a small, Oxford-based version of other consultancies. Although there are commonalities, there are a few key differences between us and the others.

Firstly, White Space is a strategy consultancy. We deliver broad market insight to our clients – we might be advising an international retailer on what the market looks like in France, a plastic pipe manufacturer on other markets in which they can use their pipes, or international FMCG companies on how to better serve local markets. We don’t really do management consultancy, and we don’t do operational consultancy; we blend data analysis with qualitative research, and as an Analyst, you are trained and get involved in both sides equally.

Life at White Space is different to other consultancies, too. Firstly, we’re based in Oxford – having studied here, I knew the city well, and I knew that it’s a great place to be. As an employee, the level of trust and involvement is a huge benefit, too. Every staff member is involved in every decision, from whether to install a bar in the office refit (a unanimous “yes”) to project outcomes, recruitment and everything else. As soon as you join, your contribution is genuinely valued on and off projects and it’s so rewarding to see your work being integral to the projects we deliver to our clients.

“Work-life balance” is something every company under the sun claims to have down to a T. At White Space, we have plenty of in-office socialisation – like Pub Fridays, an office football team, regular socials – but the working hours truly allow for a social life outside work. The working day finishes at 17:45 (it really does finish at 17:45), and the office is always shut over the weekend. Our employees have a range of extra-curricular interests – hockey, lacrosse, mountain biking, swing dancing, SCUBA diving, competitive cooking, the list goes on. With White Space, you are actively encouraged to keep your interests up, and the lifestyle allows for that, too.

Project Team Leader

Jon Turpin

I feel that making the change at 30 to working in consultancy with White Space was exactly the right decision for me. I’ve found a career which challenges me intellectually and that gives me the work-life balance I was looking for.

Since leaving university in 2008, I have worked for a consumer PR company, a pub business in the South of France, a law firm and most recently I spent four years working as a Maths teacher at a South London comprehensive. I’d always enjoyed project work and communication, but I knew that none of these roles were quite right for me.

On deciding that I wanted to make a change, I was looking for a job where I could work with smart, interesting people in a fast-paced environment where my contribution was valued. I didn’t fancy starting at the bottom of an organisation as I had spent time developing analytical, communication, time-management and teamworking skills, and wanted to see the benefit of this.

White Space offered the chance to enter a small company where I could have a personalised career plan and I would be given opportunities as I proved my ability to cope with them. The size of the company also meant that I had the chance to learn from senior staff how best to adapt my knowledge and experience to the context of strategy consulting. This has meant that I can develop quickly and always face new challenges without feeling that I’m having to ‘do my time’.

One of the wonderful surprises of work at White Space has been the extent to which everyone’s contribution and opinion is welcomed and valued. It’s not uncommon to be asked your thoughts on topics ranging from office renovation to recruitment. Another aspect that I value is the work culture. One of the directors once mentioned that he looks for intelligence and an interest in life from his employees. It’s clear that a social life is not possible if you finish work at 10pm every evening. We’re encouraged to leave at a reasonable hour every day, and see in the weekend every Friday at the pub together!

Senior Engagement Manager

Sophie Herring

I was looking for a career in consultancy after completing a degree in History, and knew that I was not looking for a typical graduate scheme with a multinational firm.  I was conscious that working for a smaller organisation would be a fantastic chance to broaden my knowledge of entrepreneurial culture as well as business more generally, and to and learn directly from experienced professionals.  I was also keen to ensure that I applied to companies which were well respected, and which worked on engaging projects for blue chip clients.

White Space offers exactly the kind of opportunity that I was looking for. It is a small company, but it punches above its weight in terms of the quality of its work, and offers fantastic opportunities to learn and develop. I have now been at White Space for five years, and am a Senior Engagement Manager. I’ve worked on over 70 projects, each of which has taught me many valuable lessons and has expanded and shaped my skill set. My experience has been incredibly broad and varied. I’ve worked for clients across multiple industries, from some of the UK’s largest grocers and energy companies, to huge European manufacturers. Every project presents a new challenge. I really value that variety, and working with such a bright, engaging team in the office to shape our recommendations is a real positive to working at White Space.

The White Space culture and working environment sets it apart from other consultancies as a place to work. There is a real emphasis on work/life balance, and most days we do leave the office by 6pm. This, combined with the calibre of our clients and the nature of the work we do, makes White Space a unique employer and a fantastic place to develop a career in consultancy.

Senior Analyst

Quinn O’Brien

After finishing my studies in International Economics & Finance, I knew I wanted to go into a career that would allow me to apply my analytical skills in a variety of ways, which led me to consulting. I considered a few large consultancies, but realised that with a smaller consultancy I would be exposed a wide variety of projects and work closer with upper level management, expanding both my skill set and my knowledge. Also, I was considering taking an even bigger leap by moving from Philadelphia to the UK, and once I found out what White Space had to offer, I knew I was Oxford-bound.

Although I have only been at White Space for a short time, I can tell it is the perfect opportunity as I start my career. White Space supports blue-chip companies much larger than itself, many of our clients repeat purchase, proving that our reputation and work proceed our size. Through our diverse project work I am exposed to a range of industries and different research methods, making every day in the office varied and interesting. In addition, White Space is not only focused on producing high-quality work, but also on developing a high-quality employee. There is an extensive training programme that challenges White Space employees of all levels.

One of the qualities that sets White Space apart from other consultancies is the culture. There’s no pressure or expectation of working out of office hours, and it is unlikely to see someone in the office past 6 pm day to day. Additionally, the entire office has a very healthy and supportive culture, making collaborative work in the office really enjoyable, and our Friday pub trip an event not to miss. Even though I’m 3000 miles away from home, the White Space family makes me feel as if I were at home. Also, working in Oxford is a dream come true. After studying at Oxford University for a year, I was absolutely ecstatic to have found a job in the city I had missed so much. Not only is the city both naturally and architecturally beautiful, but it has a lively city scene without being overwhelming.

Project Team Leader

Jon Turpin

There’s no such thing as a ‘typical day’ at White Space. Most days will involve some meetings, some research and some writing and some days will be wildly different involving a day trip to France, a visit to a trade show or a full day of external training and exams.

Today I started the day by replying to some messages from people on Linkedin. I have been approaching experts to speak to for one of my projects and some had replied with some questions about the project. I managed to book a couple of phone interviews for later in the week which was great. They’re sure to be interesting and productive conversations.

I spent some time organising some insight boards for an upcoming client workshop. We’re amending one of our presentation decks to suit a workshop format. This involves some graphic design, some analytical thinking and some consideration of how the group work will take place. The boards need to be sent to the printers a week before they are needed, so the deadline is tight on this one.

I held a telephone interview with an applicant for the summer internship programme. I like doing these as it gives me a chance to talk about the things I really enjoy about my job. The candidate had done their research into the company and into consultancy and was interesting to talk to.

Then there was a quick job to do collecting some specific information from 40 phone interviews and getting it into a format that we could send to a client. I did my section and passed on to other members of the team.

I held a meeting where I briefed some of my colleagues on progress on a different project and assigned tasks for the week. Then I conducted a phone interview with a senior expert that had been prearranged. It went really well as he understood our approach and had interesting insights to share. It will be great to feed this information back to the client and it will help shape our understanding going forward.

Writing up notes from that conversation took me up to 5:30, when I decided to round off the day by looking at tasks for a white paper I’ve been working on. I’ve had to move some of the jobs around as some of the analysts working on the content have suddenly become busy. I thought about the tasks and who could take them on, then scheduled in a meeting for the following day.

Head of Analytics

Andrew Downs

Having joined as a Business Analyst in 2008, I’ve spent the last 10 years experiencing a range of roles that White Space has to offer. I’m currently our Head of Analytics with responsibility for our data and analytics team, extending our capabilities in this area and ensuring we continue to produce the high-quality outputs that we’re known for.

Having worked for many different clients in a wide range of different industries, I can safely say there’s no typical kind of day. It’s impossible to anticipate every twist and turn of a project and every piece of work we do is different. However, if I was to typify what I might expect from a day at White Space:

05:45 a.m. – Get up, get ready for work, head to the train station. As I live in Bristol I commute to the office in Oxford every other day, working from home in the days between.

07.00 a.m. – Open up my laptop and start working on the train. I usually start by checking my diary, making sure I have my day planned out and that I’m prepared for the meetings I need to attend.

08.45 a.m. – Arrive at the office and have a catch up with my respective project teams. This can involve anything from discussing project progress to developing new ways of approaching a client issue. As a group, we think about the findings emerging from the research, how it pieces together and the potential implications for our client. I then provide direction on the best next steps. Post-it notes and scribbling of artistic whiteboard diagrams is a must.

10.00 a.m. – I work closely with my team of data analysts. We sit together and sketch out what data sources we have to play with and what we’re hoping to get out of a particular piece of analysis, building it around one of our client’s key questions. Framing the issue is important when there’s almost limitless possibilities to analyse data in different ways. I then provide guidance on how we may manipulate, cleanse, blend and analyse the data in a meaningful way, using great software like Alteryx or Tableau.

11.30 a.m. – I review a final presentation completed by one of my teams. I think of clearer ways to pitch ideas, simplifying some of the insight into diagrams or interesting visualisations. I’m always amazed by the quality of research that our teams can produce, and enjoy the job of tweaking it in presentations to make sure it’s represented in the best possible way. Finally, I discuss the conclusions with the Project Team Leader and we decide how the client should best proceed.

1.00 p.m. – Client conference call. I present, with the support of my Project Team Leader, a preliminary update on some market sizing analysis that we’ve completed. This mixes views from qualitative research with internal and external data analysis. It’s a great chance for the client to hear first-hand where the project is heading and for them to give a view on the potential impact of the findings. We have a useful discussion around how we will test some of the additional hypotheses they have surrounding the analysis.

2.00 p.m. – Along with one of our Managing Directors I head out to meet with a client face-to-face. They want us to give a walkthrough of the work we’ve recently completed, giving other senior stakeholders a chance to get our opinion on whether they should enter a new market. We also use the time to discuss a potential new project. We scope out how the in-depth qualitative interviews we can conduct, can supplement some really interesting data analysis they’ve been thinking about.

4.30 p.m. – I have a call with a business analyst who I’d like to do some preliminary research into the client’s issues and to find 3rd party data sources that we may be able to use. We can then use this to support an informed project proposal for the client.

5.00 p.m. – I catch the train home. I use the opportunity to think about additional analytical capabilities that could benefit our project work. As a senior member of the team, I also use the time to review overall project performance across the company and think about potential areas of improvement.

7.00 p.m. – Get home and have a final check for any emails I can respond to. Make sure I’m ready for the next day and spend some time winding down. If I have time, I’ll also read articles on additional analytical, statistical/modelling techniques that can be used with the new software we have White Space – predictive analytics is a particular area of interest at the moment. As data and the awareness of the power it holds is getting bigger, the bigger the possibilities there are for our analysts!

Project Team Leader

Alexandra Grime

There have not been two days the same over the past year working at White Space. Most of my time is spent in our office in Oxford, but the work I’m doing can differ hugely from day-to-day and project-to-project. There are also chances to attend interim meetings and final presentations with clients – an amazing opportunity that I was lucky enough to experience within my first 3 months at White Space.

I started today with a meeting catching up with an Engagement Manager and some of the other analysts on a piece we’ve been working on. It is always useful to share progress and discuss where next to go with the work.

After this meeting, I had a call booked in with an expert from an industry we are looking into for a client. Its great to hear people’s thoughts and opinions on some of our ideas and so much fun to chat to engaging and interesting people who know so much about topics I am only starting to get my head around. The expert was very chatty and had loads of helpful insights that I will feed back to the team. Typing up the notes from this call helped consolidate my thoughts on some of the key points and insights, which will shape our understanding of the project and establish our plans going forward.

Following this conversation, I set aside some time to write some slides for a different project that is now in its closing phases. This is one of my favourite aspects of my role as a Project Team Leader –  it’s so gratifying to see all the hard work you have put in coming together to tell an expressive and comprehensive story. Arranging all the information we have into a format that is both easily digestible and visually interesting can often be quite challenging but tends to be really enjoyable and very rewarding when you get it right!

This took me most of the rest of the morning, leaving me a little bit left to tie up after lunch. Luckily I still had time to make the most of my lunch break and pop into town to meet a couple of friends for lunch – one of the real benefits of being so close to the city centre!

I finished the slides I was putting together and then spent the rest of the afternoon doing some preliminary searches for experts who might be able to help us with a new project that began this week. I approached a few people who I thought would have particular expertise in the area, and was lucky enough that someone got back to me within the hour to arrange something for later in the week.

This took me up to about 5pm when I had a meeting with my mentor to chat about how things are going and areas for improvement (usually over a coffee or a cocktail!). It’s great to get regular feedback like this and be able to ask any questions in an out of work environment.

Business Analyst

Olivia McAllister

After having completed an internship with White Space Strategy the year before, there was no hesitation in accepting their offer of a full-time position upon graduating. I was initially attracted to White Space because of their collaborative, open approach to strategy consulting, and the way in which the team work together creatively to solve complex problems for their clients. I felt excited at the prospect of being part of such a positive, encouraging team where I’d be given responsibility from day one. During the interview process the innovative ethos within the team became more apparent and I knew White Space would be the perfect place to gain unparalleled experience and skills in strategy consulting.

8:45 – I arrive at the office and check and reply to any emails I’ve received over the weekend. These can range from one of our MDs informing us of a successful proposal win, to our Office Manager organising a Bake-Off sweepstake – all equally important! I look over my diary and make a note of any meetings or panel calls I’m taking part in today and organise the rest of my time around them.

9:00 – All office staff attend the Monday morning meeting to make sure everyone is up to speed on our aims for the following week. Some exciting new proposals are discussed, one of which I’m involved in with some preliminary research.

9:20 – I have a call booked in with an industry expert from Germany. The call is an excellent opportunity to gain valuable insight into changing customer needs for a pro bono project that has just kicked-off. It’s exciting to chat to such passionate people on a daily basis, and is one of my favourite parts of my role as a BA at White Space.

10:20 – I prefer to write up my call notes immediately after I finish the call – it really helps me to consolidate the different issues discussed, ensuring I fully understand the points raised and how we can apply them to the white paper.

10:45 – Late morning, I spend some time on contact generation, which involves researching potentially interesting people and companies that we may approach for future projects.

12:00 – Today was Office Lunch – we ordered some food into the office and all ate together…great for escaping the rainy weather outside, and a perfect way to regroup and catch up on everyone’s weekend. Team lunches, as well as the Friday evening get-together in the bar and weekly yoga class, really strengthen the already superb office culture at White Space.

13:00 – Armed with a coffee and some homemade cake from the snack table, I check my LinkedIn and reply to any industry experts who have got back to me over the weekend. There’s been a strong response and I arrange three more calls for later in the week!

13:15 – I get started on some proposal work I’ve been assigned, which in these early stages is mainly desktop research that will support decisions of the senior management team later in the process. A particularly stimulating aspect of working at White Space is the chance to be involved in every stage of a project, from beginning to end. The in-depth training I received at the beginning of my internship means I know exactly how and where to start looking to get the most out of preliminary desktop research.

14:15 – I attend a meeting with the team of one of the projects I’m working on to discuss last week’s progress and to set out our plans for this week. The Project Team Leader met with our client on Friday for an update, so the meeting is a chance to point out any new information that we should be aware of going forward.

14:30 – I’m back on the phones this afternoon for another project, contacting key individuals to gain some understanding of a market our client wants to break into with a new proposition. There are lots of us working on this project, so the office is a buzz of phone calls which is great for spurring us all on to meet our targets.

16:00 – I meet with my pro bono Project Team Leader to chat about the call I had this morning and to tell him about any ideas that came up. We do some visual management work that helps clearly compare the key issues that have been the focus of our various industry expert calls so far.

16:30 – Tomorrow I’m taking part in an output presentation for a client we’ve just finished a project with, so I take the time to go over the topics I’ll be discussing with them, and to make sure I’m confident drawing on wider project findings to help support my slides. My Project Team Leader is on hand to help with presentation technique or any questions I may have around the content or analysis of points raised.

17:10 – My mentor and I have a mentoring session today, so we leave work early and grab a coffee together. Mentoring is a great opportunity to discuss any non-project specific questions or concerns I may have.


Business Analyst Intern

Nishta Soneji

I applied for a summer internship at White Space Strategy because I wanted to gain real exposure in the strategy consulting field, while being able to get stuck in from day one – something which many firms promise, but White Space actually delivers on. Upon joining, I quickly realised that interns at White Space are given real responsibilities from the start, alongside in-depth training enabling them to carry out tasks confidently. This is undoubtedly facilitated by the team at White Space – who are incredibly friendly, supportive and willing to help!

My day typically begins with arriving at the office early to grab some breakfast, whilst I do a quick sweep of my emails and LinkedIn. This allows me to organise my day with any meetings that may have been scheduled, updates on tasks, or any industry professionals who have connected with me saying they are happy for a chat.

One of the tasks I have been set is to do some preliminary research in the European insurance market. This is a market currently undergoing change and our team are aiming to establish any trends that are taking place, such as the increasing number of InsurTech start-ups in the industry. My research will form the basis of my discussions with professionals, and I can make the most of their expert opinions.

Before lunch, my Project Team Leader holds a catch-up to see how everyone is getting along with their tasks and whether any changes need to be made. These regular sessions are useful for keeping on top of what’s going on in the project and clarifying any questions that may have arisen.

Depending on how I feel, lunch can be a trip into sunny Oxford – the office is located right in the centre of town, perfect for shopping or relaxing in Christ Church meadows. I really yoga in my spare time, and was delighted to hear that White Space offer a company yoga programme on Thursdays. Whichever it is, it leaves me energised for the afternoon ahead.

The afternoon starts with a call that had been booked in with some experts, to follow up on my research from the morning. I take it with one of the senior analysts who lets me lead the call myself, while offering me valuable feedback at the end.

After typing up the call notes, I meet with some of the other analysts who are working on the same piece of work in the European insurance market to gather our thoughts on where we think the white paper is heading. We discuss the different views we have come across and find some common themes amongst them. This mini analysis session helps us all stay on the same page and makes writing up the output easier at the end.

For the last couple of hours of the day, I continue some project work for one of our clients – which varies day to day as the project progresses through its stages. I finish this up by 5 and end the day with a review session with one of the Project Team Leaders, who takes me through a training exercise that I completed earlier in the week. Since all team leaders started in the analyst position, the feedback is really useful as they know what it’s like to be a beginner.