The Hudl: A win-win for Tesco?
The Hudl is more than just a successful new product, it is allowing Tesco to simultaneously branch out into a new market and support the growth of existing business, making it a true win-win product.
White Space has helped companies address both general and industry-specific issues by providing consultancy based on deep market understanding. Our project experience has allowed us to generate a wealth of thought leadership into common business issues and industry trends.
White Space commissioned an internal consultancy project to analyse the consumer price flexibility and attitudes towards future price increases involving a nationally representative consumer survey of 3,000 people.
We draw upon our experience to examine how regression analysis works, what confidence intervals are, how regression analysis should be interpreted and how to interpret changes over time, within the context of customer experience analysis.