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market entry consulting, Approach, White Space Strategy
OUR APPROACH

OUR STRATEGIES ENGAGE WITH SIX STAGES OF GROWTH…

Objectives Setting

What do you want to achieve, by when?

Opportunity Identification

Where are the growth opportunities? How big are they?  How simple to achieve?

Strategy Development

What needs to be focused on to tap the opportunity?

Proposition Development & Testing

What’s the optimal offering?

Market Entry Strategy

How do you make growth happen in practice? Channels? Partners? M&A? Other investments?

Acceleration & Upscaling

How do we capitalise on proven strengths and step-change growth?

Some projects cover all these stages. Some, like market entry strategy, involve just one. Our strategies all deliver hard-hitting actions that directly drive growth.

Market-Led Insights

A MARKET AND DATA DRIVEN APPROACH

Primary market research and data analytics are at the core of our approach. We believe that customers, competitors, partners and market data are the keys to a strategy that’s impactful, sustainable and deliverable quickly.

market entry consulting, Approach, White Space Strategy
market entry consulting, Approach, White Space Strategy
Multi-Sector

OUR EXPERIENCE BRINGS A FRESH PERSPECTIVE

We have deep levels of experience in several sectors, but we don’t specialise. Our clients have no interest in only being as good as the next competitor. We bring a fresh perspective and the latest thinking from a broad range of sectors to underpin our work.

Personable and Collaborative

WE FUSE MARKET INSIGHT WITH YOUR KNOWLEDGE

With careful use of models and structures, we help bring your team into the process, allowing them to feel ownership of the whole process. Our Scenario Planning resources give an example of how we work and what you can expect when you bring White Space Strategy into your decision-making.

market entry consulting, Approach, White Space Strategy

WHAT OUR CLIENTS THINK OF US

CLIENT SATISFACTION = 9.1 / 10 | NPS = +64

"They take on very difficult problems and solve them with a minimum of fuss and bull"
market entry consulting, Approach, White Space Strategy
Alex Manisty, Head of Strategy, DS Smith
"White Space contributed to a new way of thinking about the Home Services market, taking a more customer centric and broader approach. They're a wonderful group of people to work with"
market entry consulting, Approach, White Space Strategy
MD, Local Heroes
"I experienced people for whom corporate responsibility is a lived value"
market entry consulting, Approach, White Space Strategy
Tom Hill, Chief Executive, Helen & Douglas House (the world's first children's hospice)
"It's camaraderie that makes all the difference and was a real high point of our work with White Space"
market entry consulting, Approach, White Space Strategy
Joanne McDirmid, Project Lead, King's College London
"Working with White Space has made a huge impact on our thinking"
market entry consulting, Approach, White Space Strategy
Andrew Reaney, Chief Customer Officer, Thames Water
"What White Space really bring to bear is the intellectual horsepower and their ability to come at projects from a different angle to the typical industry specialists"
market entry consulting, Approach, White Space Strategy
Chris Bosworth, New Initiatives Director, Close Brothers